Capability

    Technical Partnerships & GTM

    Software companies often have a strong product and a weak technical story. We connect product architecture with AWS partnership, Marketplace, co-sell and the conversations enterprise buyers actually have.

    Problems we help solve

    What usually brings teams to us

    • The AWS partnership exists on paper but produces no pipeline.
    • A Marketplace listing is live but nobody buys through it.
    • Enterprise buyers ask architecture questions sales can't answer.
    • The product story is generic and sounds like every competitor.

    Typical situations and decisions

    Situations

    • Joining or reactivating the AWS Partner Network
    • Preparing for Marketplace and co-sell
    • Building a reference architecture for buyers
    • Preparing technical due diligence

    Decisions we help you make

    • Which AWS programmes are worth the effort
    • How to package the product for Marketplace
    • Which technical proof enterprise buyers need
    • How to position against alternatives

    How we work

    1. 1.

      Review the product, architecture and current partner activity.
    2. 2.

      Build a focused plan that links technical readiness to commercial motion.
    3. 3.

      Prepare the assets: reference architecture, technical narrative, listing.
    4. 4.

      Coach the team through the first co-sell conversations.

    Experience behind the work

    Relevant proof

    Siva's prior professional experience includes six+ years at AWS as an ISV-focused Partner Solutions Architect, working on partnership, Marketplace and co-sell with 50+ software companies (startups & scale-ups) across EMEA.

    This describes Siva's prior professional experience, not Wolkn Minds client results. Meet Siva

    Where this capability is applied: Fractional Product & Technology Leadership

    Have a decision in this area?

    Tell us what you are working through. We start with the context and tell you plainly if we can help.

    Prefer email? hello@wolknminds.com